Success story

Better tools, faster service, peak revenue

Black Cap Grille|North Conway, NH

The goal

After 14 years of manually managing loyalty members and waitlist chaos on busy nights, Black Cap Grille needed restaurant technology that could help them grow their customer list without creating more work for their team. They needed a POS system that could automate their loyalty program, control guest flow, and increase order accuracy, all while turning tables quicker.

The solution

SpotOn’s reservations & waitlist software controls the flow of business and speeds up ticket times without overwhelming the kitchen. SpotOn Loyalty makes it easier for guests to sign up and check in during checkout and then drive repeat visits with trigger-based deals to guests who haven’t dined in recently. And thanks to SpotOn’s handheld POS, servers make fewer patio trips to cash ring in orders and cash out, improving the staff and guest experience.

The results

145%

Increase in loyalty members

16 year

Revenue high

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“As much as we love all of our SpotOn equipment and software, what sets the bar so high are the people. From sales to implementation, and installation to restaurant success, SpotOn has gone above and beyond.”
Bill Frittenburg
Bill Frittenburg
General Manager/Partner, Black Cap Grille

Black Cap Grille has served North Conway, New Hampshire for 16 years with a simple motto: "Come hungry, bring a friend." Owner Ben Williams built the restaurant on locally sourced ingredients and casual elegance—earning "Best of New Hampshire" for their Build Your Own Burger. With SpotOn Reserve, Loyalty, and Handhelds, they keep service smooth, boost return visits, and give guests a better experience every visit.

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