More profit, one apple at a time

The goal
Elvira’s Café saw consistent traffic. Still, profit margins were stagnant. Owner Elvira Grant turned to Profit Assist to better understand her food costs without adding additional hours in the back office. She found that the cost of apples had increased by 38% and her staff was accidentally increasing portion sizes.
The solution
Grant increased the profit margin of fried apples, her most popular menu item, by $1 and implemented portion control on fried items. With over 50% of guests ordering fried apples, these changes drove an additional $500 in profit each day—and one of her most profitable months in the past two years.
The results
Increase in annual profit
Increase in daily profit
Reduction in costs on side dishes


"We switched to SpotOn because the possibilities were endless. In order to grow, we need systems and processes so I don’t have to be somebody managing the business, but someone who works on the business. SpotOn has made that a very easy move.”

Tucked in the Smoky Mountains, Elvira’s Café offers familiar favorites and a spot where locals and tourists feel equally at home. But when it comes to behind-the-scenes operations, Elvira’s Café is anything but quaint. Owner Elvira Grant is leveraging new tech to manage costs and monitor goals, ensuring they’re profitable for years to come.



