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Marketing Your December Small Business Marketing Calendar

(1 min. read)

December is here, and if ever there was a busy month, this is it! Get the month off to a good start by planning your December marketing campaigns...

Small Business Giving Thanks and a Helpful Hand

(1 min. read)

As we celebrate Thanksgiving this week, the entire SpotOn family would like to give thanks to our clients—the busy people who operate businesses...

Small Business Shop Local this Small Business Saturday

(3 min. read)

Small businesses are the fabric of our society. In the U.S. alone, small businesses comprise 99.9% of all firms, employ 47.8% of private sector...

Marketing Thanksgiving Week Hashtags

(3 min. read)

One of the best ways to increase the reach of your social media posts is to include targeted hashtags. This is especially true for small and...

Small Business 7 Tips to Prepare for Thanksgiving and Small Business Saturday

(2 min. read)

The Thanksgiving holiday weekend is a huge opportunity for businesses of all types to get a huge injection of revenue while simultaneously...

Marketing , Small Business Your November Small Business Marketing Calendar

(1 min. read)

With Thanksgiving and the holiday shopping season just a few short weeks away, it's a crucial time for small and medium businesses across the...

Restaurants How Restaurants Can Create New Revenue Streams with Digital Ordering

(2 min. read)

A recent article in The Detroit News highlights a smart new trend that many restaurant operators are capitalizing on: using online ordering and...

Restaurants Michigan Restaurant & Lodging Show Recap

(3 min. read)

The SpotOn team opened shop right in our own backyard this week at the Michigan Restaurant & Lodging Show (MRLA), located at the Suburban...

Small Business SpotOn In the News and In Demand

(5 min. read)

With thousands of businesses joining the SpotOn Family every month, more and more media outlets are taking notice of our software and...

Marketing Why You Should Post Updates on Google My Business

(3 min. read)

Google continues to be the overwhelming winner when it comes to internet searches, accounting for over 90% of all searches worldwide. What this...

Restaurants Integrating Third-Party Delivery Apps Into Your Restaurant’s POS

(2 min. read)

As mobile phone technology continues to advance, consumer expectations are rapidly evolving, particularly within the food service industry. A...

Restaurants One Week, Two Shows – SpotOn Hits Florida & Colorado Restaurant Trade Shows Back-to-Back

(5 min. read)

From Orlando to Denver, the SpotOn team was busy over the last week, attending both the Florida Restaurant & Lodging Show and the Colorado...

Loyalty , Marketing 4 Tips for a Successful Birthday Rewards Program

(2 min. read)

Many businesses use customer birthdays as an occasion to send out a deal or reward. It’s a great way to build customer loyalty and prompt return...

Marketing 4 Back-To-School Marketing Ideas

(2 min. read)

September is here and that means it’s back-to-school season for not only students, but also small businesses. Even if your business doesn't sell...

Small Business Happy Labor Day!

On behalf of everyone at SpotOn, we would like to thank each and every business that is partnered with us, along with the tens of thousands of...

Restaurants All the Great People (and Food!) We Encountered at the 2019 Western Foodservice Expo

(3 min. read)

The 2019 Western Foodservice & Hospitality Expo kicked off on Sunday, August 25 with over 450 vendors, which included providers for food &...

Marketing 5 Tips for Hosting a Successful Labor Day Contest (Without Having to Stay Open)

(3 min. read)

Labor Day is right around the corner, and what better way to celebrate than with a contest? Contests are fun, interactive, and can strengthen...

Restaurants Western Food Service & Hospitality Expo Show Guide

(2 min. read)

SpotOn is excited to be an exhibitor at The Western Foodservice & Hospitality Expo, starting today and running through Tuesday, August 27th in Los...

Marketing 5 Ways Creating a Blog or Podcast Can Help Your Business

(2 min. read)

“Content is king,” is a phrase often used in the corporate world of marketing, with the idea being that businesses can best reach consumers by...

Payments Exclusive Interview with SpotOn VP of Business Development on the Recent Bank of America and First Data Split

(3 min. read)

Bank of America recently announced that it is ending its payments joint venture with First Data, a decision that will likely lead to Bank of...

Small Business 5 Reasons to Consider Going Green with Your Business

(4 min. read)

Implementing environmentally friendly processes into small businesses has traditionally been viewed as being too expensive and time consuming to...

Small Business Does Your Business Need Changing Tables in the Men's Room?

(3 min. read)

Fathers across the nation have turned to social media to discuss and express their disappointment over the lack of baby changing stations in men’s...

Small Business Should Your Business Provide Free Wi-Fi?

(2 min. read)

Today’s modern customers do nearly everything online—order food, shop, leave reviews, and sometimes chronicle their lives in tedious detail on...

Marketing 4 Quick Tips to Successfully Get to Know Your Customers

(1 min. read)

National Get to Know Your Customers Day day is observed on the third Thursday of each quarter of the year, falling in January, April, July, and...

Reviews How to Flag Inappropriate Reviews on Google, Yelp, and Facebook

(3 min. read)

An occasional bad review from a dissatisfied customer is unavoidable when you run your own business. When those sort of negative reviews pop up,...

Marketing 6 Best Practices for Connecting with Customers on Social Media

(2 min. read)

Social media is a powerful way to reach customers across a variety of platforms. However, there is definitely a right and wrong way to use sites...

Small Business Celebrating Your SpotOn Support Team

(6 min. read)

Last week was Team Appreciation Week at SpotOn, and we had a lot to celebrate. 2019 has been a big year for SpotOn. In addition to raising $40...

Marketing 4 Things You Can Do to Get Summer Off to a Good Start for Your Business

(2 min. read)

Summer officially starts on Friday, and for many people, that means vacations, eating out at restaurants, and doing lots of shopping. To make sure...

Marketing 99 Reasons to Email Your Customers This Week & Every Week

(3 min. read)

It’s National Email Week, a great reminder that you should be emailing your customers on a regular basis. Why? Because year after year, studies...

Loyalty 3 Quick Tips to Refresh Your Loyalty Program

(2 min. read)

Loyalty reward programs are a proven vehicle for promoting repeat visits from customers, but even the best loyalty programs need to be refreshed...

Infographics Infographic – 8 Reasons Businesses Should Use SMS Appointment Reminders

(2 min. read)

“Mobile phones are the future of how businesses will connect with their customers—from payments to marketing campaigns, online ordering,...

Marketing Avoid These 5 Social Media Pitfalls

(2 min. read)

Social media is a powerful marketing tool that gives small and medium businesses an affordable way to directly engage customers and grow...

Restaurants 3 Restaurant Customer Trends to Prepare for Right Now

(2 min. read)

The National Restaurant Association will be hosting its annual show in Chicago this weekend, spanning three days from May 18 through May 21. In...

Small Business , Infographics Infographic – 5 Reasons You Should #ShopLocal

(3 min. read)

In 2018, there were 30.2 million small businesses in operation in the United States, accounting for 99.9% of all businesses in the country. Small...

Small Business 5 Ways to Make the Most of National Small Business Week 2019

(2 min. read)

National Small Business Week is nearly upon us, taking place from May 5th – May 11th this year. This weeklong event has been celebrated for over...

Marketing 4 Easy Spring Marketing Campaigns

(2 min. read)

Spring is officially here, and as the weather begins to warm up, people are antsy to get outside, go shopping, and eat at their favorite...

Reviews 4 Steps to Improving Your Online Reputation

(3 min. read)

A core component of the SpotOn platform that we provide to all businesses who partner with us is online review monitoring. In short, our review...

Marketing Spring Guerilla Marketing Ideas

(3 min. read)

Traditional marketing techniques such as offering deals, sending marketing emails, and running customer loyalty programs remain popular year after...

Small Business , Infographics Infographic – The Ultimate Tax Preparation Checklist for SMBs

(3 min. read)

Tax season is frustrating and stressful for one and all, but as a small business owner, it is also a great time to review your business and...

Payments Visa, Mastercard Announce Rate Increases

(1 min. read)

A few weeks ago, The Wall Street Journal broke the news that two of the major credit card brands, Visa and Mastercard, plan on raising their fees...

Payments Create a Unique Customer Experience by Getting out from Behind the Counter

(2 min. read)

The traditional way of taking payments from customers at many business types—including retail, quick serve restaurants, and various service...

Restaurants 4 Ways to Boost Foot Traffic for Your Restaurant

(3 min. read)

There’s no perfect recipe for operating a restaurant successfully, but one key ingredient is getting a high volume of customers in the door. ...

Small Business 3 Ways to Get New Customers to Book Appointments

(3 min. read)

When your business relies on booking a steady flow of client appointments, keeping your loyal customers coming back on a regular basis is a huge...

Loyalty Getting Creative with Loyalty Rewards to Boost Customer Retention

(3 min. read)

Whether you’re launching a new loyalty rewards program or have an existing program you haven’t overhauled in a while, it’s worth putting the time...

Infographics Infographic: 7 Ways to Engage Your Employees in 2019

(3 min. read)

As a business owner, it’s important to put the customer first, but equally important is making sure your employees are engaged, meaning they feel...

Small Business Why Your Business Needs a Modern Website

(3 min. read)

It’s 2019 and it would be easy to assume that businesses everywhere are using the internet to connect with customers, but a recent ...

Marketing 4 Tips for Creating a Winning Marketing Strategy in 2019

(4 min. read)

January and February can be slow months for many businesses as consumers tighten their belts following the holidays. It's important to utilize...

Reviews Why You Should Be Reading Your Competitors' Negative Reviews

(3 min. read)

It’s important to make a habit of monitoring reviews of your own business for a couple of reasons: 1) bad reviews on sites like TripAdvisor and...

Payments Going Cashless in 2019

(5 min. read)

With the new year upon us, it’s a great time to assess your business plan and implement any changes that can lead to increased profitability. One...

Small Business Happy New Year 2019

It's a new day and a new year. From everyone at SpotOn, we wish you good tidings and a prosperous 2019 for your business. Remember, we are here to...

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Marketing , Small Business Your November Small Business Marketing Calendar

Loyalty , Marketing 4 Tips for a Successful Birthday Rewards Program

Small Business , Infographics Infographic – 5 Reasons You Should #ShopLocal

Small Business , Infographics Infographic – The Ultimate Tax Preparation Checklist for SMBs

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