Restaurant Marketing: A Practical Guide To Attract, Convert, and Retain More Customers
A deep dive into restaurant marketing, covering the strategies, tools, and decisions operators need to drive real results.
Heart & Hustle
Insights and inspiration to help you compete and win
Get started with our featured stories
Super Bowl Restaurant Playbook: 5 steps to prepare for game day
Make game day a win for your restaurant by preparing in advance and having the right tech in place to manage takeout orders and big crowds.
How To Increase Restaurant Sales: 15 Strategies Built For Long-Term Growth
Learn how to increase restaurant sales with 15 actionable strategies that help operators grow revenue sustainably and keep guests coming back.
2026 Independent Restaurant Profit Outlook
Costs are high, traffic is unpredictable, and price increases are hitting a wall. Here’s how operators will protect profit in 2026—and what writers and analysts should watch.
How to Make a Menu for Your Restaurant (and make it profitable)
Learn the art and science of restaurant menu creation, from concept to setting profitable prices and expert design tips.
How to Schedule Restaurant Staff: 8 Tips for Restaurant Managers
Creating and communicating a restaurant schedule can take hours out of your day. But with the right strategies, it doesn't have to.
How Restaurant Loans Work—And How to Find the Right One for Your Business
Learn how restaurant loans work and discover easier funding options to grow your business.
SpotOn Ranked #1 Restaurant POS by G2 for Fall 2025, Outperforming Toast Where It Matters Most
Restaurants rated SpotOn higher than Toast in major categories, cementing SpotOn as the go-to tech partner for independent operators
How to Create Online Ordering for Your Restaurant
Make money on online orders. Learn how to keep your profits, increase online orders, control order flow, and capture guest data—without per-order commissions.
How to Build a Restaurant Tech Stack Every Operator Needs to Thrive
Learn how to build a restaurant tech stack that works together to streamline operations and grow your business.
Restaurant SEO: A Beginner-Friendly Guide To Getting Found Online and Growing Your Customer Base
Learn how to use restaurant SEO to attract more local customers, boost online visibility, and grow your business—without paying for ads.
How to Read a Restaurant P&L (Profit and Loss) Statement + Free Template
Assess the financial health of your restaurant. Our P&L template brings together your sales and costs to calculate your profit.
Menu Engineering: Free Worksheet + Tips for a More Profitable Menu
Find out how popular and profitable your menu items are with our menu engineering matrix. Then learn how to modify your menu for more sales.
Restaurant Profit Margin: 7 Ways To Actually Make Your Operation More Profitable
Running a more efficient restaurant is the key to higher margins. Learn how to lower costs and increase revenue with solutions for your hospitality business.
5 Ways Your Restaurant Branding Can Stand Out in a Saturated Market
A lot goes into a great first impression. Here’s how you can create a restaurant brand that new and loyal guests identify with.
SpotOn Named to Inc.’s Inaugural Power Partner Awards
Roundup highlights B2B partners that support companies across all business functions and empower growth
Aimee Guthinger on Supporting Restaurant Associations With the Right Solutions
We sat down with Aimee Guthinger, Communications Manager of Industry Associations, to discuss her former small business, how she used her retail store to help women feel confident, and how she uses those same qualities in her work at SpotOn to help restaurants across the nation.
SpotOn Finds Majority of Restaurant Operators Optimistic and Making Operational Changes to Capitalize on 2022 Holiday Season
New SpotOn labor management and booking technology arrive just in time to help restaurant operators who say holidays account for up to 20% of annual revenue.
Seeking Opportunity and Straightforward Tech
How El Fuego owner Jose Merchan built the buzziest patio in East Nashville with his bare hands and a little help from SpotOn.
6 Ways to Boost Holiday Sales with a Gift Card Program
Implementing a gift card program can benefit your business with an instant cash infusion while also giving your customers a reason to come back.
5 Tips to Create Data-Driven Restaurant Operating Hours
Grow your business with SpotOn. Learn More...
Recommended
