Restaurant Marketing: A Practical Guide To Attract, Convert, and Retain More Customers
A deep dive into restaurant marketing, covering the strategies, tools, and decisions operators need to drive real results.
Heart & Hustle
Insights and inspiration to help you compete and win
Get started with our featured stories
Super Bowl Restaurant Playbook: 5 steps to prepare for game day
Make game day a win for your restaurant by preparing in advance and having the right tech in place to manage takeout orders and big crowds.
How To Increase Restaurant Sales: 15 Strategies Built For Long-Term Growth
Learn how to increase restaurant sales with 15 actionable strategies that help operators grow revenue sustainably and keep guests coming back.
2026 Independent Restaurant Profit Outlook
Costs are high, traffic is unpredictable, and price increases are hitting a wall. Here’s how operators will protect profit in 2026—and what writers and analysts should watch.
How to Make a Menu for Your Restaurant (and make it profitable)
Learn the art and science of restaurant menu creation, from concept to setting profitable prices and expert design tips.
How to Schedule Restaurant Staff: 8 Tips for Restaurant Managers
Creating and communicating a restaurant schedule can take hours out of your day. But with the right strategies, it doesn't have to.
How Restaurant Loans Work—And How to Find the Right One for Your Business
Learn how restaurant loans work and discover easier funding options to grow your business.
SpotOn Ranked #1 Restaurant POS by G2 for Fall 2025, Outperforming Toast Where It Matters Most
Restaurants rated SpotOn higher than Toast in major categories, cementing SpotOn as the go-to tech partner for independent operators
How to Create Online Ordering for Your Restaurant
Make money on online orders. Learn how to keep your profits, increase online orders, control order flow, and capture guest data—without per-order commissions.
How to Build a Restaurant Tech Stack Every Operator Needs to Thrive
Learn how to build a restaurant tech stack that works together to streamline operations and grow your business.
Restaurant SEO: A Beginner-Friendly Guide To Getting Found Online and Growing Your Customer Base
Learn how to use restaurant SEO to attract more local customers, boost online visibility, and grow your business—without paying for ads.
How to Read a Restaurant P&L (Profit and Loss) Statement + Free Template
Assess the financial health of your restaurant. Our P&L template brings together your sales and costs to calculate your profit.
Menu Engineering: Free Worksheet + Tips for a More Profitable Menu
Find out how popular and profitable your menu items are with our menu engineering matrix. Then learn how to modify your menu for more sales.
Restaurant Profit Margin: 7 Ways To Actually Make Your Operation More Profitable
Running a more efficient restaurant is the key to higher margins. Learn how to lower costs and increase revenue with solutions for your hospitality business.
5 Ways Your Restaurant Branding Can Stand Out in a Saturated Market
A lot goes into a great first impression. Here’s how you can create a restaurant brand that new and loyal guests identify with.
Crafting Beer and Connections at Loma Brewing Company
Here Former Major League Baseball player, Owner of Loma Brewing Company, and SpotOn Restaurant Advisory Council member, Kevin Youkilis [https://spoton.com/blog/50-questions-kevin-youkilis/], talks about getting people to interact with each other, in real life, through the magic of craft beer. At Loma Brewing Company, my overall goal is...
SpotOn Unveils SpotOn Retail, the Industry’s First Omnichannel Solution Built from the Ground Up for Independent Retailers to Sell Online, In-Store, and On-the-Go
SpotOn Retail enables small businesses to compete with big-box stores, meet changing shopper expectations and capture more business from record retail sales * 72% of Americans would prefer to buy from an independent store rather than a national retailer if they were equally convenient and reliable * Simple, integrated business management solution...
5 Reasons Your Business Needs a Retail Omnichannel Solution
A new Harris Poll consumer study commissioned by SpotOn reveals that people prefer shopping at local independent retailers over big-box retailers, but they also want the convenience of an omnichannel customer experience that makes it easy to shop in store, online, and on the go.
Using Tech Solutions to Showcase Your Auto Shop's Holiday Promotions
Does your auto repair business go through a slump during the end-of-year holiday season? If so, you're not alone. The average customer isn't usually looking for auto service because they're caught up in the holiday madness—shopping for gifts, visiting family, or attending their...
How to Calculate Food Cost Percentage
Knowing your restaurant's food cost percentage could be the most important metric to track. After all, restaurateurs get into the business to share tasty food with their guests and ensure that the experience runs smoothly—not to track down spreadsheets. However, managing the numbers as a restaurateur does...
Helping Restaurants Streamline Labor Management with Our Newest Acquisition: Dolce
Grow your business with SpotOn. Learn More [https://spoton.com/demo?utm_source=blog&utm_medium=referral&utm_campaign=content-banner&utm_content=banner-dark]...
