Pitmaster meets Profit Assist


The goal
Butcher Paper BBQ’s rapid growth was great news–until owner Mark Coxwell discovered his COGS were out of control and two locations were unsustainable. He committed to profitability and wanted new ways to manage food costs, increase revenue, and keep labor costs in control.
The solution
Coxwell found Profit Assist. He discovered he was overordering and brought his COGS down by 9%. His P&L review went from half a day to 5 minutes and now, with Teamwork, payroll takes 10 minutes. Plus, his updated online ordering site brings in up to 20% increase in sales.
The results
Decrease in COGS
Daily sales increase with online ordering
Saved on payroll and P&L per week


“SpotOn is not a point of sale company, they're a technology company. You go with them because their technology is the best and they're constantly working to improve it. That's been the most impressive thing to me.”

It all started with a scrappy, homemade smoker and handwritten sauce recipes. Butcher BBQ owner Mark Coxwell started a food truck in 2016 because it sounded like fun. Fast forward, he’s working on understanding how his business works, treating his employees well, and creating a sustainable (and delicious) BBQ business for years to come.



