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A pizzeria drives higher profit with easier direct online ordering

Tony’s N.Y. Pizza

Struggling with 3rd-party commissions

Owner Chuck Conrose wanted to increase sales despite rising food and labor costs. At the same time, third-party delivery platforms were taking nearly 30% of online order revenue, making profitable growth increasingly difficult.

Profiting with direct online ordering

SpotOn helped Tony’s expand its online presence with a branded online ordering platform, and enable QR code ordering and payment. Easier guest ordering freed up staff to focus on serving customers.

Key results

  • 4%

    increase in new customers

  • $40K

    increase in monthly sales

  • $180K

    in online orders over 4 months

Chuck Conrose, Owner of Tony’s N.Y. Pizza, in an interview
Order & pay

“Customers can scan a QR code, order, and pay with their phones. Everything can be done online while they're in the restaurant. That's a huge help to my staff. It's an extra minute a server can spend at another table explaining the menu. It's really beneficial for us.”

Chuck Conrose
Owner

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